It’s a new year–and yes you can expect changes to the house market.  Let’s talk through what you can expect this year.  You may be surprised at some of these market trends.

1. A Strong Digital Presence is Essential

In 2025, most buyers start their home search online. Over 90% of buyers use online tools to browse listings, and nearly 70% say high-quality photos and videos are key factors in deciding which homes to visit.  What does this mean for you?

You have to partner with an agent that prioritizes their online presence.  Virtual tours, social media postings, quality pictures—are just a few of the things you need to look for when partnering with an agent.  It’s going to be really important to stand out as inventory increases this year.  Showing up strong online is crucial!

2. Sustainable Homes are in Demand

This one may surprise you —-but eco-conscious buyers are seeking homes with energy-efficient features, sustainable materials, and smart technology. The demand for energy-efficient homes has increased by 15% over the past year, driven by rising energy costs and environmental awareness.

If your home has any “green” features, then you want to highlight your home’s them…anything like solar panels, smart thermostats, or energy-efficient windows–these are attractive and you want to talk about them.

3. Buyers are Still Cautious

Buyers are taking a more measured approach when it comes to spending. If your home is priced competitively and is already in move-ready condition, then it is likely to sell faster. Buyers want to avoid additional expenses after closing. 

4. Flexibility is Key

Buyers are looking for spaces that can adapt to their needs, such as multi-use rooms or properties with potential for customization. Features like finished basements, home offices, or bonus rooms are highly sought after.  If any of these apply to your home, we definitely want to highlight them!

Curious to see what your home is worth?

If you’re considering selling your home this year, The Mandell Group is here to make it a successful and stress-free experience. We would love to talk with you about what your home is worth and how to market it well in 2025.